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Why would any struggling author want to risk the ritual humiliation of submitting their works to Traditional Publishers when there is a new modern alternative? Mike Scantlebury starts to lay out the 7 Levels of achievement if publishing in a challenging and thought provoking way.

Calling people names doesn't solve anything, and for Traditional Publishers to pretend that Internet Authors aren't what they claim to be is hardly going to advance the debate. Join Internet Author Mike Scantlebury in looking at the pros and cons of putting up your newly-written book on the web, and just see if what he is saying doesn't make sense. It could be the best move you made all week.

Effective writing and speaking are essential for you to succeed in today's market If you write like a stupid fool, your customers will surely believe you, and will go elsewhere. Publish or perish!

In this second part of a long article, Mike Scantlebury continues to expound his theory that Traditional Publishers and authors want completely different things. He shows how Internet Publishing can help the struggling author and provide precisely what they are looking for, without any of the angst, frustration and disappointment found by pursuing Traditional Publishers.

Why not just send your manuscript directly to publishers? Writers ask companies to help them find publishers for their book projects all the time.

Why do would-be authors put themselves down? Why do they assume they must be 'dummies', just because they haven't been published - yet? Everyone has to start somewhere, but why should clever, creative people assume they have to go back to kindergarten? Get your books out on the internet and sidestep the harrassing and negative feedback, so-called 'advice' and putdowns.

At last, the Third Part of the trilogy brings an end to the saga. It's not Shrek, Spiderman or Oceans, but it does help to explain how such ideas get into print and reach the reading public, as well as why many of them fail. What's the best thing for authors to do? How can they get their efforts published? Mike brings his incisive wit to bear, and turns the spotlight on an industry in crisis.




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